_________________________________________________________________ Saturday, April 20, 2002 Issue: #002 ISSN 1539-056X (c) Copyright2002 - http://flashmarketing.com Editor: Flash _________________________________________________________________ The FlashMarketing Newsletter(tm) ~Simple Steps to Success~ Marketing Online Since 1997 _________________________________________________________________ Hello, This publication is *never* sent unsolicited. You're reading this because you've subscribed or someone has forwarded it to you. Please do *not* hit reply to unsubscribe, directions follow. To subscribe: subscribe@flashmarketing.com To be removed: unsubscribe@flashmarketing.com You can also use the form at: http://flashmarketing.com/newsletter/ Please *FORWARD* this whole newsletter to your associates. _________________________________________________________________ Your potential is unlimited. Aspire to a high place. Believe in your abilities, in your tastes, in your own judgment. Imagine and perceive that which you wish to be. Back your image with enthusiasm and courage. Feel the reality of your "new" self. Live in the expectancy of greater things and your subconscious will actualize them. -Brian Adams _________________________________________________________________ Contents _________________________________________________________________ 1. Introduction 2. Feature Article - Grand Opening Sale 3. Service Review - A New Twist on PPC 4. Add Horsepower to IE - Google and Alexa Toolbar Add-ons 5. Product Review - "Web Site Power System" 6. Doctor's Advice - "Opt-in or Spam-What's the Difference?" 7. Rant - Spam 8. Useful Links _____________________________ 1- Introduction _____________________________ I'm excited about this issue. It contains a sale announcement and a lot of killer information for you to download. You can hardly find $0.05 keywords at Overture, but I'll show where you can. Find out how to let Internet Explorer tell you about your competition and more. Thank you for subscribing to this newsletter. Questions and comments are welcome. If there's anything you would like to see, please let me know. Enjoy! -The Editor The FlashMarketing Newsletter [ Back to Contents ] _____________________________ 2- Feature Article _____________________________ SITESELL BUY ONE, GET ONE FREE SALE Instead of a marketing article this month, I'm going to give you something very valuable. If you've done any surfing on my site, you've probably noticed I highly recommend Ken Evoy's SiteSell products. To celebrate the launch of "The FlashMarketing Newsletter" and to give you a gift for subscribing, I've arranged a 2-for-1 special. You can buy a SiteSell product and get a second one of equal or lesser value FREE. You could save over $300.00! YOU CAN: * Get 2 different products at a discount. * Give the second one to an associate. * Two of you could go in and get a 50% discount! You each could save $150.00 on Site Build It! *BEST DEAL* SALE STARTS MAY 20, 2002 AND RUNS FOR 10 DAYS ENDING MAY 30, 2002 I'm giving you a whole month notice. The beginning of the sale will be announced in the next issue on May 20. Until then I want to introduce you to the SiteSell products. Several of the products have free trials so you can make the most of the sale with knowledge of what you will get. Just because they're free, don't take them lightly. Ken believes in over-delivering. That includes the trials. Always make the customer feel they got more than they expected. He also believes in a great guarantee. [Note] The trials and the products require the free Adobe Acrobat Reader 3.0 or greater. You can download version 5 here: Download Acrobat Reader 5.0 When you download the trial, you should save it to your desktop. If you don't know how to do this you can download this tutorial showing how to install the MYSS!2002 trial. Download Tutorial LIST OF PRODUCTS WITH RETAIL PRICE: [Note] SiteSell is a Canadian company so the given USD prices may fluctuate. The weak Canadian dollar gives you an added discount. Some products also use Dynamic Pricing. You can find out about that at the website. * Make Your Site Sell 2002! (MYSS!2002) - $25.14 This is the program that started it all. It is regarded as the "Bible of selling on the Net." Keep MYSS!2002 handy. It's your "Internet marketing instruction manual." Just updated. "MYSS! 2002 takes OVER-delivering to a whole new level. MYSS! 2002 is absolutely superb - the essential manual for anyone selling anything on the Net." -Allan Gardyne Download the Free MYSS!2002 Trial If downloading directly from email causes problems - Click Here MYSS!2002 WebSite Click Here * Make Your Knowledge Sell! (MYKS!) - 49.71 The easiest way to make a ton of money online is with a digital product. Once you produce it the COPS (cost of products sold) is almost $0. That's my kind of margin! There is a book in everyone. There is something in you that people will pay for. MYKS! will show you how to create and publish it, and also how to market and sell it. MYKS! WebSite Click Here * Make Your Price Sell! (MYPS!) - $88 (Dynamic Pricing) Try to sell your product at a real bargain and people might not take it seriously. Overprice it and rocket sales ... higher perceived value. Confused? Let MYPS! help you. It's a lot cheaper than a $10,000 pricing consultant! Download Free MYPS! Trial (instructions above) MYPS! WebSite Click Here * Make Your Words Sell! (MYWS!) - $20 (Dynamic Pricing) Fancy sites with graphics, Flash and such don't sell ... words do. This is most overlooked fact on the Internet. Get MYWS! and blow past your competition! MYWS! WebSite Click Here * Make Your Net Auction Sell! (MYNAS!) - $20 (Dynamic Pricing) I'm sure you heard the buzz on ebay! It may be your dream home based business. Little startup cost and you probably have some inventory already. Discover the secrets to a fun way to make a living with MYNAS! MYNAS! WebSite Click Here * Site Build It! - $300.76/yr. This is a complete system that makes it easy for anyone to build a website without using html or cgi. Search engine positioning and PPC management is taken care of. The technical stuff is all done behind the scene. There's too much to list here so be sure to visit the site. We have created a slide show to give you an idea of what Site Build It! is all about. Click Here If you are like me when you click on a banner or other advertising link, you take a look at the site and have no trouble hitting the back button. You know you clicked on an ad. Site Build It! changes all that. You make your content presell before you offer a link, so the visitor arrives with a warm, willing-to-buy attitude. You don't have to buy Site Build It! to discover the secrets of Preselling. I'm going to give you the SBI! Action Guide - "Make Your Content PRESell!" Please do yourself a favor and download this *FREE* book. It may be your doorway to Internet success. Click the link below and download the self-extracting PDF file to your desktop, then double click on it. Download “Make Your Content Presell!" [ Back to Contents ] _____________________________ 3- Service Review _____________________________ A NEW TWIST ON PAY-PER-CLICK Sumantra Roy, search engine positioning guru, and owner of 1st Search Engine Ranking.com has started a new and valuable service. It's a PPC program, but unlike Overture or Google, you only pay 5 cents/click. 1st Search is a top SEO company but the prices, starting at $1499, are a bit high for a small business on a limited budget. Although Sumantra had to increase the initial deposit from $150 to $500 because of the large demand for this service, it is still a great deal. You get 10,000 highly targeted visitors for $500. HOW IS THIS POSSIBLE? They own the domain and optimize it for your keywords. Clicks are tracked by an independent 3rd party tracking service. WHAT ARE THE ADVANTAGES OVER OTHER PPC? * Top spots in Overture and Google's AdWords Select for good keywords are far more than 5 cents. * Major search engines display the PPC (pay-per-click) under a heading such as "Sponsored Sites" or "Featured Sites" which are thought of as Ads. The 1st Search program is part of the regular results and produce a better conversion rate. * The title and descriptions are not governed by the PPC SE. You will have better titles and descriptions so you get more targeted traffic increasing the value of the click. * Overture doesn't allow you to link using an affiliate link, 1st Search does. Find out all about this exciting new program at: 1st Search Engine Ranking.com I wouldn't wait too long on this one. [ Back to Contents ] _____________________________ 4- Add Horsepower to IE ____________________________ GOOGLE TOOLBAR System Requirements: * Microsoft Windows 95/98/ME/NT/2000/XP * Microsoft Internet Explorer version 5 or later This is a free toolbar that automatically appears along with the Internet Explorer toolbar. It is very handy to have a Google search form available at any time. Here is the list of features: * GOOGLE SEARCH: Access Google's search technology from any web page. * SEARCH SITE: Search only the pages of the site you're visiting. * PAGERANK: See Google's ranking of the current page. * PAGE INFO: Access more information about a page including similar pages, pages that link back to that page, as well as a cached snapshot. * HIGHLIGHT: Highlight your search terms as they appear on the page; each word in its own color. * WORD FIND: Find your search terms wherever they appear on the page. You can customize the layout to include such things as "Google Groups" and "Image Search." Find out all about it at: Google.com ALEXA TOOLBAR System Requirements: * Microsoft Windows 95/98/ME/NT/2000/XP * Microsoft Internet Explorer version 5 or later Alexa is continually crawling all publicly available web sites to create a series of snapshots of the Web. They use the data they collect to create features and services that are integrated parts of the Alexa service: * Site Data: Provides information, news, and statistics about web sites. * Archive of the Web: Serves pages that are no longer available, virtually eliminating dead links. * Related Links: Sites that are similar to the one you are currently viewing. The Alexa Toolbar allows you to instantly see site statistics, contact info, and related links for the sites you visit! It provides you with information about the sites you visit and suggest other sites to see. Find out all about it at:Alexa.com [ Back to Contents ] _____________________________ 5. Product Review _____________________________ WEB SITE POWER SYSTEM I just got an email from Marlon Sanders, the colorful marketing guru that came to fame after he wrote the "Amazing Formula that Sells Products Like Crazy!" As it turns out Microsoft has just promoted the "Web Site Power System" product in their April Bulletin. Marlon is quite excited. That's the kind of endorsement we all dream about. He sent me a copy of the program when it was first published. I was impressed at how he showed you in a step-by-step way almost everything you need to know to put up a killer marketing website. If you happen to be new to marketing on the Internet, the "Web Site Power System" just may be of value to you. It will save you time, money, and energy by showing you the things you are going to need anyway. If you've been around awhile you probably know most of it through trial and error. This product is designed for beginners. It is *NOT* a highly detailed technical manual. It's for executives and business owners (or potential ones) who want a quick, no-bull read that gets them up-to-speed and knowledgeable fast. It contains tutorials and instructions for all the things you need to know. You will find it here: WebSite Power System Here is what you'll discover: * How to load up and use your sequential autoresponders. * How to put an opt-in form on your web site. * How to upload pages to your web site using ftp. * How to get FREE instant chat software for customer service and place it on your web site. * How to get quality web hosting for $2.00 per domain complete with autoresponders, traffic log files, plenty of megs, referrer logs, full ftp access, cgi bin -- everything you need. * Plus many other topics. You'll learn all about: lead generation, page content, ftp, ICQ, chat software, getting testimonials, opt-in forms, order forms, payment processing, autoresponders, databases, associate programs, sending out emails, associate programs, visitor tracking, reseller's tools, email management, paying resellers, virtual customer service, and getting publicity. You can get complete details and a chapter-by-chapter breakdown at: WebSite Power System [ Back to Contents ] _____________________________ 6- Doctor's Advice _____________________________ OPT-IN OR SPAM-WHAT'S THE DIFFERENCE? Opt-in email is when you get a message that you have asked to receive. Spam is a commercial message you don't want and never asked to receive. Simple enough? Not exactly. Every day I hear from people that are confused between opt-in and spam. And with good justification. The definitions vary from one person to the next and shift over time. Back in 1996 when I started my online business, it was perfectly acceptable to send email to the address of anyone who sent email to you. If you emailed a question to me, I answered it AND put your address on my newsletter list. Today that would get you in spamming trouble ASAP. Most of the "safe" lists you hear about are actually spam lists. Sure, using them will likely get your site removed, but you also won't get any response. These days people instantly know spam from other email and delete it in the blink of an eye. It's the norm to send spam to one or two million addresses and get zero response. Good bets for legitimate opt-in lists are yesmail.com, postmasterdirect.com, and bulletmail.com. An even better opt-in strategy, in my opinion, is to send your message to newsletter lists. Get an ad, sponsored ad (usually goes at the top of the newsletter), or a solo mailing (your sales letter goes all by itself to the list of subscribers.) Pick a newsletter that consistently features good, helpful information. That's a newsletter whose readers pay close attention to what it says. Make more sales with professional web copy and sales letters. DrNunley's office of top writers create sizzling copy fast and at low cost. See our special package prices for writing multiple pages at: DrNunley.com [ Back to Contents ] _____________________________ 7. Rant _____________________________ I hate anti-spammers about as much as spammers. It's hard to tell who does more damage. Here is a lovely little rant from Paul Myers. I hope you enjoy it as much as I did. http://www.talkbiz.com/assassin.html [ Back to Contents ] _____________________________ 8- Useful Links _____________________________ WebPosition Gold - Site Optimization Software http://webposition-gold.com TrafficSeeker - Mega-Submitter http://trafficseeker-platinum.com MYSS! - The Internet Selling Manual http://flashmarketing.com/myss.htm Dr. Nunley - Never Underestimate the Power of Words http://flashmarketing/copy/ ScamFree Zone - "Internet Success Blueprint" http://scamfreezone.com/t.cgi/183947 [ Back to Contents ] _________________________________________________________________ If you decide you no longer want to receive this publication, just send a blank email message to: unsubscribe@flashmarketing.com If you received this from an associate and you would like to subscribe just send a blank email message to: subscribe@flashmarketing.com You are hereby granted permission to publish this newsletter in its entirety. This includes forwarding it to your associates. If you just want to publish an article, you must also publish the resource information at the end of the article. Improve the Internet - Help a Newbie Market a little *every day* ... it adds up! Thanks for reading! _________________________________________________________________ (c) Copyright 2002 All Rights Reserved FlashMarketing (tm) | Home | Company | Products | Security | Privacy | |
